After meeting with colleges and universities, we uncovered students are tired of receiving care packages filled with snacks they never eat.
Compact care packages students are eager to receive from their loved ones. How are Doubletake's care packages different from all the rest? College-branded swag!
An online pop-up shop. The store is active for a limited time only, and once the store closes, care packages are produced and shipped to the student. Customers will receive an email confirmation once they place their order.
Doubletake does it all!
The pop-up shop is customized with your school's branding and our design team will adhere to your brand guidelines. You'll approve the design before the shop launches.
Typically, a 3-week duration during the summer season, once in the fall semester, and then once during the spring semester. Care packages arriving in the fall and spring semesters are delivered just before finals begin. We work with the college to solidify dates.
Why the summer? We find parents of the incoming class use the care package to send support and encouragement. These packages will arrive in September - just in time to kick off the fall semester!
We are not limited to summer and finals. For instance, we can launch a care package pop-up shop specifically for the graduating class! Merchandise can be decorated with Alumni branding and delivered before the conclusion of the spring semester.
Parents, family, and friends will add the shipping address during checkout. These deliver right to the student's mailing address.
We can bulk ship the packages to a specific department on campus, but in this case, it's the school's responsibility to distribute the care packages.
Run simultaneously with the Student Care Package Pop-up Shop geared towards family and friends of the students, the Alumni Care Package Program allows alums to sponsor care packages that are then bulk-shipped to campus. The school gets to determine who receives the alum-sponsored care packages. Each pop-up shop has it's own domain address.
No! The swag featured will be new, different, and fresh. Students are left feeling surprised and excited!
We build the pop-up shop, produce and deliver the care packages, and you help market the program to parents/caregivers of the students. Once your school decides to run this program, we work with you to develop the best marketing strategy for you.
Doubletake has worked alongside colleges and universities for over ten years, and we understand what college students like and want. The products in the care packages are well-received and have a high-perceived retail value. These items are functional and purposeful while also trendy. (we can kit a yummy snack inside the care package!)
Every care package arrives in a college-branded gift mailer box, elevating the overall gifting experience. Colored crinkle paper also brings good cheer!
Advertising Specialty Institute